Net-a-porter.com changes the game with live social shopping
A few hours ago Net-a-porter launched their live shopping app where you can see what others are snapping up in their shopping carts! What makes this feature super cool is that you can share cool stuff other people are purchasing – showcasing products that maybe you hadn’t known net-a-porter carried. Witness before your eyes trends … Read more
Twending Topic: Back in the #oldschooldays, this was all it took to make me buy Reebok!
Back in the day this ad right here would’ve been all it took to make me go out and buy some Reebok shoes! lol Boy how time flies! Now in the world of fashion ecommerce, it takes a lot more (ie. fashion social media). Pre-Social Media days we had to be clever on billboards, tv, … Read more
ASOS….runs the world
Let ASOS.com tell it – they run the fashion world online. Boasting 13 million unique visitors s a month across 160 countries….we’d be proud too! And with plans on putting up country specific sites – they have their eyes set on world domination. (insert Austin Power’s Dr. Evil laugh) According to Internet Retailing: The company … Read more
A Day in the life of an e-tail entrepreneur
Emails. Designers. Vendors. Oh my! Let’s face it – it’s no piece of cake running an online fashion retail site! It takes some serious strategy to maintain a presence in the game! But a good system works wonders! Fashion United sat down with independentboutique.com – According to etailer Richard Salmon of independentboutique.com: “I would recommend … Read more
Amazon.com to get “ghost” on Texas over $269 mil of uncollected online sales tax
“What you talkin’ bout TEXAS?” is probably the words coming off of the lips big wigs over at Amazon.com According to Internet Retailer: “Gov. Rick Perry vetoes a proposed law designed to force out-of-state e-retailers to collect sales tax. The law would have required online retailers with distribution facilities operated by a subsidiary—a tactic … Read more
HSN launching social gaming to keep visitors on their site
HSN.com is in the works of a launching a game area where visitors can play games and win prizes (which would be the items they sell online). At first glance I though “ugh this may get annoying” – only because too much site activity could cause slow loading time (and I really hate those players … Read more
Should you create a facebook storefront?
Grant it, it IS cheaper than creating an actual storefront – but is it really for you? It depends. I have had some experiences where it worked and where it didn’t. So here’s my take on it. I think it’s good if you have an active facebook fan page – you know where people are … Read more
A man and his ties
Online niche retailer Bows-N-Ties has just acquired tie-a-tie today – which is a damn good business move! They acquired this company which already has a #1 spot on google for their niche phrase “how to tie a tie” – which means Bows-N-Ties will be getting floods of new traffic! How can you adopt this business model? Well, … Read more
why you should LUV polyvore
Polyvore has become THE most visited fashion social community on the net – I mean you get so hooked when you really get into it. You wouldn’t know this by the absent posts about polyvore on retailers facebook/twitter pages. That’ is weird – but let me tell you how Polyvore works FOR you. The point … Read more
Delivering style in under 90 minutes…
Wow! Day after day I see the word patience slipping from popularity and being pushed…no….kicked out the way by instant gratification! Word on the curb is that Aurora Fashions is introducing their 90 minute delivery method for online orders. Which is supposedly going to give a competitive edge over ASOS.com – who is online based … Read more
